Lucas Fernández Buigues
Photographer - DOP



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Selected
  1. Pacific and Co.
  2. Canivell Guitars
  3. RuN
  4. Blue
  5. Oud Stallion
  6. Zenement
  7. Lost Rolls
  8. Remnants of Summer
  9. Saffran Secret
  10. Tomatoes for Pasta
  11. YoPRO


Project 11



YoPRO
Medio Maratón Valencia







Photographer: Lucas Fernández
Client:  YoPRO
Director and DOP: Josep Malo
1r Camera: Emiliano Ramos
2n Camera: Lucas Fernández

In this latest project, I had the opportunity to collaborate with YoPro on a series of analog photographs created to accompany a video centered around the Valencia Half Marathon.

Shot on film, the photographs aim to capture the atmosphere and visual context surrounding the race, helping to situate the viewer within the environment where the story takes place. Through a documentary approach, the images focus on the city, the runners, and the small details that define the experience of the event.

The texture and character of analog photography bring an authentic and immediate feeling to the visuals, reinforcing the sense of presence and energy that defines race day. Rather than functioning as standalone images, the photographs work alongside the video to build a stronger narrative and immerse the audience in the setting of the event.

The result is a visual series that blends atmosphere, place, and storytelling, supporting the video while connecting the brand with the spirit and intensity of one of the most iconic running events in Valencia.